Vibe is celebrating this month having learned that four client campaigns have been short listed by the Institute of Public Relations in the PRide Awards.
The awards – a first for Wales – recognise excellence in regional PR and have been introduced to Wales this year on the back of the surge in public relations activity being seen in the Principality.
The Vibe campaigns include Miss Wales 2003 where the Vibe team worked with the Miss World organisation to resurrect the beauty pageant; Terrific Trevithick – a campaign on behalf of Merthyr Tydfil County Borough Council to promote the bicentenary of Richard Trevithick; the Greens of Southern Wales – a golfing programme for Capital Region Tourism; and A Fair Price for Care on behalf of Care Forum Wales which looks at the under funding of the care sector.
Paula Abbandonato said: “Having yet to complete a second year of business, we are thrilled to be competing so well against some of the more established agencies.”
The winners will be announced at a gala dinner in November 2004.